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Clemons, Eric; JIN, Fujie; Wilson, Josh; Fei, REN; Matt, Christian; Hess, Thomas; KOH, Noisian (2013). The Role of Trust in Successful Ecommerce Websites in China: Field Observations and Experimental Studies. In: 46th Hawaii International Conference on System Sciences. Wailea, Maui, Hawaii, USA. 07. - 10.01.2013.
